Turn Google Searches Into Qualified Appointments

We help service businesses generate more qualified appointments through Google Ads and AI-powered lead follow-up systems that convert more leads into booked customers

How We Help Your Business Grow

We combine Google Ads, AI automation, and transparent reporting to help service businesses generate more qualified appointments and measurable growth.

Why Businesses Choose Summit & Salt

We combine proven Google Ads strategies with AI-powered automation to help service businesses generate consistent, measurable growth.

Data-Driven Strategy

Every campaign is optimized using real performance data—not assumptions.

Transparent Reporting

Always know how your campaigns are performing with clear, easy-to-understand reporting.

Built for Service Businesses

We specialize in helping service businesses generate more qualified appointments through targeted digital marketing.

AI-Powered Follow-Up

Every lead receives timely, automated follow-up to help maximize conversion opportunities.

How It Works

From strategy to optimization, we make it easy to generate more qualified leads with a proven, transparent process.

Strategy Call

We learn about your business, goals, and ideal customers to develop a customized advertising strategy.

Campaign Launch

We build and launch optimized Google Ads campaigns designed to reach high-intent customers.

Optimize & Scale

We continuously monitor performance, refine campaigns, and provide transparent reporting to help grow your results over time.

AI Lead Follow-Up

Every new lead receives immediate follow-up through AI-powered automation to improve conversion opportunities.

LIMITED-TIME OPPORTUNITY

Now Accepting 5 Founding Clients

We’re partnering with five service businesses to build long-term growth through Google Ads. During the initial 4–8 week campaign period, we’ll manage your campaigns at no management fee—you simply pay Google directly for your advertising. At the end of the trial, we’ll review the results together and determine whether continuing makes sense for your business.

Spots are limited. Once all five founding partnerships are filled, standard management pricing will apply.

Industries We Serve

We partner with service businesses that rely on phone calls, form submissions, and booked appointments to grow their business.

HVAC Contractors
Plumbers
Roofers
Electricians
Landscapers
Cleaning Services
Dentists
Attorneys

Frequently Asked Questions

How much should I budget for Google Ads?

Every business is different, but we’ll recommend a budget based on your goals, market, and competition.

Do I pay Google directly?

Yes. Your advertising budget is paid directly to Google, so you maintain full control over your ad spend.

How long does it take to see results?

Most campaigns begin generating useful performance data within the first few weeks, though timing varies by industry and competition.

Are there long-term contracts?

No. We believe partnerships should be earned through results rather than long-term commitments.

What does AI follow-up do?

AI-powered follow-up helps engage new leads quickly, answer common questions, and keep prospects moving toward scheduling or contacting your business.

What happens after the 4–8 week trial?

We’ll review the campaign performance together. If the campaign is delivering value, we can discuss continuing the partnership.

Ready to Grow Your Business?

Schedule a free strategy call to discuss your business, your goals, and whether Google Ads and AI-powered follow-up are the right fit. We’ll answer your questions, review your current marketing, and outline a strategy tailored to your business.

No pressure. No long-term contracts. Just an honest conversation about whether we’re the right fit for your business.

Summit & Salt

Modern Marketing Solutions Made Simple.